Why Aston Martin as well as Mercedes-AMG's tie-up will only go so far

Thursday, December 1st, 2016 - autos, cars, motoring, news

Source : Why Aston Martin as well as Mercedes-AMG's tie-up will only go so far

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The DB11 can be due to go on sale late next year

the idea’s today two years since Aston Martin signed a development deal with Mercedes-AMG, however the British marque can be fighting to maintain its identity

the idea’s two years since Aston Martin announced which the idea had signed a deal with Mercedes’ AMG division to work on powertrain development as well as which Daimler had taken a 5% stake within the British company.

At the same time, Ian Minards, Aston’s director of product development, said the company “would likely remain independent”.

There are three areas where Aston remains independent: platform design, styling as well as development of its V12 engine.

Aston could have thrown its lot in with Mercedes, adapting the aluminium chassis under the Mercedes-AMG GT as well as AMG-developed V8 as well as V12 engines.

However, as Minards said at the time, Aston wanted to “preserve the unique character as well as style which has been the mainstay of the company throughout its 100-year history”.

So as well as re-engineering its own VH platform for the upcoming DB11, Aston chose to redevelop its V12 engine while simply specifying the performance parameters for an AMG V8. I understand coming from an AMG engineer which Aston’s engine specs were sent to the Germans within the first half of 2014.

Meanwhile, Aston engineers will be rethinking the V12 coming from scratch to ensure which the idea can be coupled to what’s likely to be Mercedes infotainment as well as climate control technology. Not the easiest job, however worth the idea for the status of the Aston Martin brand. the idea wouldn’t be taken seriously if the idea didn’t produce its own engine.

Read more:

completely new Aston Martin DB11 to lead brand relaunch

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Source: Why Aston Martin as well as Mercedes-AMG's tie-up will only go so far

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