Super Bowl Partiers: These Tostitos Bags Can Tell If You’ve Been Drinking

Saturday, January 28th, 2017 - autos, Featured, mobile

Super Bowl Partiers: These Tostitos Bags Can Tell If You’ve Been Drinking

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On Super Bowl Sunday in 2015, 45 people died in drunk driving crashes—nearly half of all traffic fatalities in which day—according to the National Highway Traffic Safety Administration. To help prevent drunk driving after the Super Bowl in which year, Tostitos created in which Party Safe bag in which features an alcohol sensor in which can be able to detect any trace of alcohol on your breath. Before you blow into the sensor, the bag can be plain black, however if alcohol can be detected, the bag lights up which has a red steering wheel as well as also a code for a $50 Uber ride alongside a message in which reads “Don’t drink as well as also drive.”

These bags shouldn’t be confused with Breathalyzers or different sophisticated systems in which can tell you whether or not you’ve had too much to drink; they simply detect if you’ve had any alcohol at all (which shouldn’t be too hard to figure out on your own, you know?).

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However, the police department in Lawrence, Kansas, made an excellent point on Twitter about these bags.

Which can be almost a moot point, since these bags won’t actually be sold in stores. However, Tostitos partnered with Mothers against Drunk Driving (MADD) to provide $10 off Uber rides on Super Bowl Sunday to anyone who buys a bag of Tostitos. All you have to do can be plug from the last 5 digits of the bar code on the bag into Promotions from the Uber app, as well as also you’ll get $10 off your ride on Sunday, February 5.

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While in which discount can be used by both brand new as well as also existing Uber customers, the idea’s limited to the first 25,000 people who use the codes.

“Our goal can be to remove 25,000 cars through the roads in which Sunday evening,” said Jennifer Saenz, Frito-Lay chief marketing officer. “We wanted to make sure in which as people were celebrating, they were also partying responsibly,” Saenz told USA Today.

in which story originally appeared on Delish.

Super Bowl Partiers: These Tostitos Bags Can Tell If You’ve Been Drinking

Source: Super Bowl Partiers: These Tostitos Bags Can Tell If You’ve Been Drinking

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