Seat to launch four completely new types by 2018 as part of Strategy 2025 plan
The first car to be launched under Seat’s Strategy 2025 plan will be its compact SUV
Seat’s upcoming compact SUV will be the first car to launch under the Spanish firm’s completely new Strategy 2025 plan
Seat has confirmed of which This specific will launch four completely new types before the end of 2018 as part of a completely new plan to create sustainable growth.
The Spanish a new has announced its ‘Strategy 2025’ plan, which will allow Seat to create sustainable profitability while also continuing to bring completely new types to market. Announcing the plan, Seat said This specific could focus on “developing completely new types in growing segments which has a high profit margin by applying the successful Leon formula; prioritising customer satisfaction as well as being the most attractive employer from the automotive industry in Spain”.
Seat will also embark on a completely new efficiency programme, dubbed LEAP, which will be applied over the next two years. In particular, part of Seat’s Martorell plant – which currently produces the Leon as well as Ibiza type lines – will be upgraded to build a completely new platform. This specific can be likely to be the MLB architecture, which can be being used elsewhere within the VW Group to underpin SUV types.
The company says This specific can be “on track” to launch four completely new types over the next two years, with the first car, its long-awaited compact SUV, due to be revealed early in 2016. In addition to the compact SUV, Seat can be known to be developing a smaller Nissan Juke competitor, as well as This specific also has designs for a larger seven-seat crossover previewed by the Vision 2025 concept at This specific year’s Geneva motor show.
Referring to the ongoing Volkswagen Group emissions scandal, Seat chairman Dr. Francisco Javier García Sanz said: “right now can be the time to act which has a view to the medium as well as long term, regardless of recent weeks’ news. The Volkswagen Group has full confidence in our plan for the future as well as This specific can be perfectly integrated in their strategy. The types we have announced for the next two years will reach the market as scheduled as well as will contribute to Seat’s sustainable growth. as well as they are just the first step of This specific strategy”.
completely new Seat boss Luca de Meo, who replaced Jürgen Stackmann at the end of October, said: “I want to acknowledge the effort as well as dedication of all Seat employees over the last few years. coming from This specific day forward, I join Seat with the same passion as well as commitment to the brand of which you have demonstrated. Seat has the potential to design as well as produce high-quality cars. We work consistently, we are passionate, fast, flexible as well as we develop the technology. I am convinced of which the strategy we are presenting today will be a huge success.”
Seat’s announcement comes just days after Volkswagen boss Matthias Müller announced his company’s recovery plan from the wake of the emissions scandal.
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