NEWS: Ariel Atom & Honda David & Goliath Relationship Rockets On


NEWS: Ariel Atom & Honda David & Goliath Relationship Rockets On

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One of our personal favourite car in addition to engine combinations – Ariel Atom (& today gravel-spitting Nomad) in addition to Honda’s high-revving Vtec (especially when supercharged) have just renewed their mutally happy, brand symmetrical, David in addition to Goliath business arrangement, as the 1,500th Honda-powered Ariel in 16 years roars out of the Somerset factory.
in addition to we say long may which great relationship continue!
The supercharged Civic Type R engine delivers a scorching 350bhp in addition to top speed of more than 155mph inside famed Ariel Atom – in addition to to This specific day has given us the best track day experience of our lucky lives, blitzing Cadwell Park with out Road racing ace mate, Tim Schrick.

Honda said: “Walking into Ariel’s smaller British workshop is usually like walking into a luxury tailor to be measured for a bespoke suit. No two Ariels are the same: each is usually made to order in addition to there are thousands of possible configurations. Ariels are extremely affordable, very fast in addition to will run in addition to run at a track day with almost zero maintenance. At the heart of every Ariel lies the engine, however.
“Since 2003 Ariel has been using as standard the Civic Type R engine to power these pocket rockets, firstly with the flagship Atom in addition to today, with the Civic 2.4 unit, the brand new off-road Nomad. Atom base designs use a completely untouched unit off the shelf to offer 245bhp with Ariel-tuned ECU in addition to exhaust or, the idea can be supercharged to either 310bhp or 350bhp offering a 0-60mph of less than 2.7 seconds in addition to a top speed of more than 155mph.”
Ariel’s founder Simon Saunders added: “Our customers are hugely passionate about driving so the engine is usually everything. When we tell brand new customers which the idea’s a Honda they simply nod in addition to move on to the next question. They just know which the idea works. Switching to Honda engines is usually one of the best decisions which we’ve ever made. the idea’s a brand which can’t be matched for performance in addition to bulletproof reliability in addition to we’re delighted which This specific success is usually set to continue well into the future.”
Philip Crossman, managing director of Honda (UK), says: “The Ariel brand is usually an incredible British success story that has a fascinating history in addition to pedigree in producing bespoke machines which driving fans love. The two brands are a perfect match – not least with our common engineering expertise in addition to reputation for unrivalled performance, reliability in addition to durability. With the engine such a key factor the idea’s a huge endorsement for Honda which Ariel chooses ours over others, in addition to we look forward to continuing This specific successful partnership for many years to come.”
As well as custom-building the Atom in addition to brand new off-road Nomad, Ariel recently introduced the Ace motorcycle which, true to form, is usually also exclusively powered by Honda. Under the cowling of each Ace sits a V4 1237cc Honda unit, delivering 173bhp that has a top speed of 165mph.
For further information on the Ariel Atom, Nomad in addition to Ace please visit www.arielmotor.co.uk. in addition to watch This specific… happy days eh Tim?


NEWS: Ariel Atom & Honda David & Goliath Relationship Rockets On

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