Jaguar F-Pace versus the Frankfurt motor show
Jaguar F-Pace will be revealed at 19.15. Watch the item live on www.autocar.co.uk
How do you reveal a brand new car on the home turf of all your major rivals? We’ll find out at 19.15 tonight
So, how do you take on the Germans on their home turf in addition to win?
Jaguar in addition to Land Rover have a long history of dramatic brand new car reveals, coming from having Daniel Craig drive the brand new Range Rover down public streets in brand new York, through to an F-Type driving through the crowds in Los Angeles, in addition to the slightly bizarre yet in every way ambitious unveiling of the Jaguar XE through the medium of a full-on stage production at London’s Earls Court. yet taking the Germans on on home turf is usually something else again.
Of course, a big headline for an evening doesn’t make a car a sales success, yet there is usually something about the drama of these launches which sets a tone which resonates long beyond the unveiling itself, not least because they are all broadcast live today.
I’ve genuinely got very little idea of what is usually in store, yet you can bet your bottom dollar which the item will be worth watching. Launching a car which is usually described variously as a Audi Q5, BMW X3, Mercedes GLE in addition to Porsche Macan rival at the German’s home motor show demands something spectacular to make any kind of impression.
The event in Frankfurt is usually being held away coming from the show halls, which suggests which the firm is usually going to do things on a grand scale – something you can check out for yourself as the event – which is usually set for tonight at 19.15 – is usually via a live feed which you can watch on www.autocar.co.uk.
Stay tuned beyond then, though. Autocar’s team is usually on the ground across all the pre-show reveals, in addition to there’s every chance which there could be an avalanche of grand unveilings, not least coming from the aforementioned German makers.
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