How Bangernomics found a voice with James Ruppert
As well as Autocar, Ruppert also featured in my own mag – Buying Cars
For a quarter of a century, James Ruppert has been schooling us on the wise-buys of the road, in addition to also his advice will be just as relevant today as the item was then
Bangernomics may be 25 years old, however I’ve been reading James Ruppert’s unique take on cheap-however-enticing cars for even longer.
Ruppert had already established himself as the country’s predominant voice on ‘cheapies’ by the time the B-word was coined, in addition to also we’ll always be proud which the birth took place within the pages of Autocar.
Ruppert’s first offering was a buyers’ guide on the Alfa Romeo GTV. As soon as we tuned into his uniquely wry tone of voice, which mixes no-nonsense knowledge that has a deep love of low prices which has been his stock-in-trade ever since, we knew we had to have more.
At This kind of time of year especially, Ruppert gets his face in Autocar because dreaming of enticing cheap cars will be a holiday pursuit for which we all have time.
Ruppert wasn’t always a bargains-first man. In his early days he sold shiny, expensive cars via a dealership in Park Lane. however which didn’t last because he didn’t feel comfortable, in addition to also he was soon giving us punters the lowdown on strategies used by car salesmen to charm our money away. Very soon his audience in addition to also his unique appeal became established, in addition to also he has never looked back. Nor do we want him to.
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