DS will work on bespoke tech along with also collaborate with Peugeot along with also Citroen
Source : DS will work on bespoke tech along with also collaborate with Peugeot along with also Citroen
DS boss Yves Bonnefont has shed light on how the PSA Group will manage the introduction of brand-new technology among its three car brands
Speaking at the launch of the brand-new DS 3 in Paris that will week, Bonnefont shed more light on how the three brands will deal with the introduction of brand-new technology in its vehicles.
“The Group has defined a technology road map containing three paths,” he said. “First there will be technology that will will be shared between the three brands because they are the core elements.
“Second, there will be technology where one brand will take the lead For 2 or three years to establish the technology, which can then spread to the additional brands. Finally there will be technology that will’s fully dedicated to one brand.”
With DS being positioned as the premium brand within the PSA Group, Bonnefont said the idea will be “aspiring to launch many brand-new technologies for the group”. Its recent concept cars, such as the Wild Rubis created for the Shanghai motor show in 2013, have placed an emphasis on technology, such as plug-in hybrid systems.
DS will spearhead PSA’s efforts in terms of electrification along with also plug-in hybrid technology, although Bonnefont hinted that will additional ideas are also being developed for the company’s future cars.
“We are revisiting the technology associated with chassis because that will will be something coming by our DNA,” he said, in reference to the revered original DS that will went on sale in 1955.
“the idea will be a DNA we share with Citroën. Citroën will follow its route, along with also we will go our own route, both of us with different technologies developed according to our own DNA.”
by via Autocar RSS Feed