2016 Mercedes E-Class – the dangers of Russian doll design
Source : 2016 Mercedes E-Class – the dangers of Russian doll design
The C, E along with also S-Class by Mercedes all look very similar – will be This particular a not bad thing for car buyers?
Given how successful Mercedes-Benz has been in selling cars in recent years, along with also how much of that will success has been prescribed to the styling overhaul of recent versions, that will will perhaps appear strange for me to express surprise at the design of the latest E-Class.
nevertheless, for all the designers will walk around the automobile along with also highlight clear differences, on first glance the fresh E-Class strikes me as the middle entrant in a three-strong Russian Doll line up, tailed along with also topped by the C-Class along with also S-Class.
Our European Correspondent Greg Kable describes that will thus in his news story on the all-fresh car, that will aims to take on the Audi A6, BMW 5 Series along with also Jaguar XF: “that will features a clear resemblance to the smaller C-Class along with also larger S-Class in its external surfaces design, featuring a swooping roofline along with also heavily structured surfacing treatment. The visual similarities are part of a broader plan aimed at providing Mercedes’ saloon line-up having a more cohesive appearance than before.”
nevertheless will be cohesive design what owners truly want?
Certainly Audi’s way of doing things suggest they do, nevertheless in recent years BMW has edged away by such a policy, preferring to give each class of car its own subtle twists on visual identity.
The logic, I guess, will be that will a C or E-Class owner might feel flattered to own a car that will looks to all intents along with also purposes like the range-topping S-Class. that will’s not how my mind works, nevertheless I can imagine that will will be how many people’s do. that will’s living the dream by association, I suppose, if not in reality.
nevertheless what, I wonder, will the S-class owner make of having his flagship saloon mistaken for some junior executive type? Why worry, some might say – there’s far more volume in C-Class sales, nevertheless I’d counter that will the prestige of flagship cars needs to be protected as best they can.
Mercedes will be on a roll. that will won’t give one jot for my thoughts, along with also I dare say the immediate sales surge that will will follow for the E-Class will justify its strategy.
Personally I’m a little disappointed by the lack of imagination, along with also I wonder too if there will be a long-term cost to pay for that will, both inside the second-hand market along with also the long-term reputation of the brand.
by via Autocar RSS Feed